Originally posted by TJ Spikes
didn't read the whole thread, but I'll assume that someone pointed out that there's more to income than price...?
if you cut the sales price by 50% but increase the sales volume by 50% your income level stays the same--in the short term
I actually agree with the general point made here ... aiming for volume over the "it's niche we need to charge $100 for the lifetime of a 300 flex dot, with a $70 refund at the retirement" model. The friends I tried to drag in back in the day when the game was still "doing well", balked at the cost model and bolted.
However ... just to correct your math, if you cut your sales price by 50% ... you need a 100% increase in sales volume to compensate. (50% x 150% = 75% of the revenue you started with) Cheerio.